With so many options available for the offshore outsourcing of your sales and customer services departments, it can often seem unfeasible to go for a local Australian telemarketing service. However, you might be surprised by the benefits that such a move could have in store for your business.
Meet and Greet
Nothing instils confidence like a face-to-face meeting. You can get a feel for the kind of people who are going to be representing your business to clients and prospects in the future.
People Prefer What They Know
There is no denying the fact that if you are calling Australian residents, your conversion rate is likely going to be considerably higher if you opt for an Australian contact centre. People always prefer to go with what they know, so some unrecognisable, barely comprehensible voice on the other end of the phone is usually not going to go down with them as well a friendly Aussie accent.
As discussed above, the telemarketing businesses are the people who represent your company to prospective clients and existing ones. With this in mind, it is important to know that the agents and their superiors can be held fully accountable for their conduct when dealing with contacts. It is far easier to hold a firm accountable when you know exactly who they are and where they are.
Quality over Quantity
If an offshore telemarketing company appears more affordable than a more locally-based provider, this may lead you to believe you can benefit from having a greater number of agents at your disposal and thus more exposure. While this is potentially true, it is also the case that quality is far more important than quantity and Australia-based telemarketing companies will be able to better service your needs with fewer agents.
Going back to our point about telemarketing agents representing your company, bear in mind that your business will garner far more credibility and confidence from prospective clients if they believe that you are using local call centres, rather than outsourcing.
Imperatif are an expert Australian outbound telemarketing services provider, with a skilled team who can represent your company the right way. Call us on 1300 868 567 to find out more.